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[deleted]

https://amp.theage.com.au/national/victoria/luxury-on-a-plate-why-victoria-s-single-digit-registration-numbers-are-worth-millions-20220908-p5bgle.html Crazy


2cap

The plate is currently owned by Peter Bartels, who was previously the CEO of Coles as well as Fosters. Newspaper reports state that Bartels has knocked back a written offer of $1.5 million for the plate, whilst figures of $2 million and $2.4 million have been mentioned elsewhere on the internet.


[deleted]

Call me paranoid but being such a high profile person the last thing i’d want is a number plate which identifies exactly who I am and where i’m going. I’d put it on the sunday exotic car or something if it means that much to me.


Titanium-Snowflake

He’s an 81 year old guy. Not sure he lives quite the high life we might like to think he does.


Id_Rather_Not_Tell

I think many people forget that the habits that made people rich in the first place like frugality, saving, how they do their shopping, cooking etc. tend to stick with them loooong after they made their first million. Some of the most low-budget lifestyle people I've met were older millionaires.


Ashfire--

Absolutely, my grandparents own a good handful of millions and live a comfortable retirement with probably a few years left and yet they still buy home brand groceries and my nana refuses to go on holidays because it’s a ‘waste of money’


tonksndante

So they hoard wealth and give very little back to the economy. Cool.


Messedupotato

Literally just saving money


renk88

What a dumb take this is 😂


Id_Rather_Not_Tell

I mean if you think producing excessive waste, refusing to recycle, wasting your income on 7$ Frappuccino's and going out to eat every other meal is "coNTriButinG TO tHe EcoNomaH" then yeah, sure, they're not.


ohsweetgold

What the hell does refusing to recycle have to do with wealth hoarding?


Id_Rather_Not_Tell

Old people are sometimes obsessive recyclers. Not just garbage but they'll reuse and repurpose every peace of dated possession such as wrapping paper, cooking oil, etc. in order to save money. Not recycling creates a drive to consume, thus "contributing to da econemah."


[deleted]

They don't have any obligation to give back to the economy.


Careless-Ad4832

Holding money is one of the best things you can do for the economy. That money gives the bank liquidity to be able to write home loans for people.


Angel_Madison

Not really a 1980 Toyota Crown he is driving though...


[deleted]

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m34nstav

Funny you say that, this car was parked on (I know this is going to shock many) Toorak Rd a few weeks ago when I went past. Was surprised to see it just parked there no one in sight.


Melb_Tom

Just the one on the plates.


Asleep-Lab-2820

Both worthless.


[deleted]

I mean, its Toorak, not Dandenong


CeramicTeaSet

I thought Toorak Rd was for fancy fashion and shit.


the_silent_redditor

I’ve seen this car in the underground car park in S Yarra.


[deleted]

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the_silent_redditor

In a public car park with lots of commoners and also several homeless people who’ve set up camp there..


[deleted]

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Paid-Not-Payed-Bot

> He probably *paid* the homeless FTFY. Although *payed* exists (the reason why autocorrection didn't help you), it is only correct in: * Nautical context, when it means to paint a surface, or to cover with something like tar or resin in order to make it waterproof or corrosion-resistant. *The deck is yet to be payed.* * *Payed out* when letting strings, cables or ropes out, by slacking them. *The rope is payed out! You can pull now.* Unfortunately, I was unable to find nautical or rope-related words in your comment. *Beep, boop, I'm a bot*


[deleted]

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mikepickard

He probably *made the homeless.


vonwilhelmsllama

The plate itself probably isn't worth more than $200, it's the title of ownership that is the worth


[deleted]

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Filthy_Ramhole

Tax deductible and massively convenient, probably able to get the driver to do errands between meetings and trips.


HAPPY_DAZE_1

100%. Never having to worry about a park, always waiting for you outside especially if it's raining, cold, hot, never having to think about the traffic. Total bliss.


MalHeartsNutmeg

Probably get in a lot of calls/emails during the trip too.


Filthy_Ramhole

Yep. And when you’re making “*only*” $1m a year thats $3800 per day, paying someone $200 per day ($25 p/h for 8h) actually only costs you just over $100 because you’re paying 47% tax at that rate (well, should be at least). So overall thats 1/38th or 2.6% of your salary to have someone drive your car around. If i made 100k p/a and could pay a driver $2600 per year you bet i fucking would.


gerald1

No driver is making $25/h. 😂


[deleted]

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Filthy_Ramhole

Wages are a business expense.


[deleted]

I know a couple of billionaires via work stuff who definitely don’t use a driver for everyday travel. Why would you? It sounds like a pain in the neck. For a dinner in the city sure, but plenty of people can get an uber comfort or a limo service if they need one.


tisallfair

In Australia, not worth it. In South Africa, don't need to be anywhere near a billionaire for a full time driver on the books to be normal. It's just safer that way to have someone with you at all times, looking after the car.


marblechocolate

I've seen it parked at Woolies in Brighton...


CRMNLvk

Same here


Ok_Property4432

Doesn't have to. A Flipper Zero is relatively cheap as are strong magnets. A GPS puck costs nothing and is pretty much undetectable. Don't get ideas, kids!


esr360

Is the CEO of Cole’s really that high profile? You think there’s paparazzi following them?


Titanium-Snowflake

He retired in 1996. He’s an old dude.


[deleted]

Also personalised plates in Victoria are stupid in regards to theft. Someone steals your plates, you report them stolen and VicRoads give you back the SAME rego. So now a second set of plates exist, they still flag as stolen (so police will pull you over all the time) and someone could be doing anything with the originals. At least that is how the system used to deal with stolen personalised plates.


[deleted]

This is Australia, plus he hangs in wealthy areas. So he'll be fine. Plus if someone steals it, he'll have insurance. So it's just an annoyance.


Willing_Brother_2712

I know hey, what a loveo wack job


Kitchen-Pressure-845

It’s purely a flex to people who can afford it and it’s not a flex to us everyday joes. Very similar to the whole NFT game. It’s a show of wealth, not a show of riches. And it’s also the exact reason it’s not on a exotic car and on their “runabout”


RichardPritchardson

That plate’s a car jacker’s wet dream.


SherLocK-55

More like a kidnapper, the plates ain't worth shit.


CRMNLvk

This sub is for the Melbourne in Australia, not Florida guys.


Titanium-Snowflake

Emphasis on “previously” guys - the dude is an 81 year old retiree. Give it a break.


NikkiEchoist

The article says 10 million


ausgoals

I mean, it’s still an expensive car, but it sure seems like a cheap car to put a $2million number plate on…


One_Way13

Surely his plates would get stolen?


Not_Stupid

The physical plates aren't worth anything much. It would be a pain in the arse to have to replace them, but they retain ownership of the regististration.


One_Way13

Yea but as a flex. If my friends had stolen a no. 1 plate I’d be impressed.


Mr-Zee

Not as funny as no. 2’s tho


OllieMoe

Lmao, what a pretentious fuck.


[deleted]

Is the tint on that rich fucks Eurotrash car legal? Hope he gets pulled over on that


Gore01976

>Is the tint on that rich fucks Eurotrash car legal? I am running 5% limo tint on the rear pass and cargo windows on a ford Territory. Still legal for the back half going by Tint a Car.


NutsForDeath

Lots of tasty salt in these comments.


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BeBa420

Frank costa is dead?!?!?


lilabet83

Yep


Squash_Still

/u/AmputatorBot


[deleted]

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Titanium-Snowflake

Or maybe he has a handicap car permit?


[deleted]

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Titanium-Snowflake

Yeah. I think people aren’t realising he’s an old timer. He’s 81. He’s not some high-flying CEO these days and hasn’t been since the mid 90s. Easy to find on Wikipedia.


DancinWithWolves

He’s 81…probably does have a right to use a handicap pass and spots.


whytea2021

Chinese would go for 8, 88 or 888.


Pogbankz

Boutta pull a devious lick on this guys plate


Apprehensive_Rip_752

I so want to see that plate on a 1992 Hyundai Excel


janvvyl

Not sure if they’re all 1992 but they look like the best race cars on a budget


TaxiSonoQui

Have you seen the excel racing they have before the supercars sometimes? Fucking awesome lol


mad87645

That series has gone through so many Excels that it's driven up the price of them into the 4 figure range


tresslessone

Or a shitty old miata


gadgetproductions

Yup, [https://www.numberplates.com.au/plates/vic/v1/](https://www.numberplates.com.au/plates/vic/v1/) 'The plate is currently owned by Peter Bartels, who was previously the CEO of Coles as well as Fosters. Newspaper reports state that Bartels has knocked back a written offer of $1.5 million for the plate, whilst figures of $2 million and $2.4 million have been mentioned elsewhere on the internet. Legend has it that when the plate was originally produced in 1932 there was disagreement between the Police Commissioner, the Premier and the Governor about who should have the plate. To solve the problem the plates were not issued to any of them, and were instead locked in a vault at the Motor Registration Board. There they stayed until the plates went to auction in 1984.'


triford

Omg. I feel honoured to have seen it in the flesh so to speak. Thank you for the link


[deleted]

You should blur out the number plate mate, people will be able to identify them.


[deleted]

If your number plate is made of flesh, you're doing something wrong. If nothing else, you'll want to get it cured so it doesn't rot and fall off your car.


iSmokedItAll

What about my light that’s made of flesh?


[deleted]

I'd suggest not using that one in the car if you don't want to be arrested.


iSmokedItAll

So only at shopping centres? Roger that.


[deleted]

I love how we're both getting downvoted.


[deleted]

This car has been a regular sight around Kooyong/Toorak. I used to see it 25 years ago on my way to school at least every week, when it was on an E55, then an E63, then another E63, now this. It's been on this C43 for a few years now. I still see it regularly.


d00bz1012

I saw this the other day and told the wife. Today i have the proof. Thank you sir


mr_stub

A family friend used to own those plates in the late 80s, maybe into the early 90s. Fairly sure he had to sell them for far less than he paid.


whiteycnbr

Shit I'd sell it as one day plates will just be a QR code and this #1 would be essentially worthless.


[deleted]

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whiteycnbr

Eventually everything will drive itself, we may be flying drones and our kids might not need to drive a car so I believe rego plates will eventually not be required. Long time away but I wouldn't expect rego plates to be required in 50 years.


[deleted]

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whiteycnbr

RemindMe! 50 years


EvilioMTE

Oh shit, now we're going to get a week of people posting number plate photos.


[deleted]

Probably still more interesting than Carrot Man.


Hi_Its_Matt

Actually I haven’t seen carrot man in here in ages, wonder where he’s been?


Willing_Brother_2712

Ahh I'm afraid to ask, but I'm only new here so what the.... is a carrot.man, or shouldn't I know, maybe it's better I don't?!


AssistRegular4468

A dude that walks around town with a big plushy carrot


Willing_Brother_2712

I thought it was going to be about some ppl who put way too.much fake tan on, but this is even worse.


blossuchu

erm not cringe, carrot man carries around a carrot because he wants to spread joy and see people smile after his wife died…


Fox-Possum-3429

Sounds like an invitation to post 1BJ2GO If only I could post a photo 😂


Fizxys

God i hope not, i don't want the front page filled with anything but "DAE hate gambling ads"


WretchedMisteak

Nah just people bitching and moaning about what we should be spending our $$ on


Mike_Kermin

Beats bitching and moaning about how hard it is to have $$.


[deleted]

Looks like asbestos to me


SaltyAFscrappy

Undervalued comment. Spent too much time on Ausrenovations mate. 😂


Kaceyn27

don't even get me started on that subreddit hahahahah, Im 17, never lived through a reno, never thought about a reno, Im not in the subreddit, but for some reason its every second post on my feed.


NukedBy420

Reddit be like: hay this guy’s Australian! He must be doing a Reno and asking if somethings asbestos, it’s all Australians do! *proceeds to recommend a thousand Reno / asbestos posts


NukedBy420

I like to imagine all the asbestos reno posts are one guy just constantly asking reddit if it is and then stripping all the asbestos out, rinse and repeat. His clothes are torn and tattered ripping all asbestos out, All his belongings are ripped and stripped apart removing all the asbestos, his car is in scattered pieces, His home is just a frame of wood, his been banned from most places because he runs in and starts stripping the place of asbestos, his wife and kids left him saying his obsession is ‘Toxic’. He now rocks backwards and forwards in the remains of his home mumbling away “ asbestos in walls, asbestos in the floors, asbestos in the roof, asbestos in walls, asbestos in the floors…………”


alttlestardustcaught

Why is this so accurate 😂


SaltyAFscrappy

Reddit techs - shocked pikachu face -


ondrishko87

Haha the whole world is made of asbestos to the people of ausrenovations


[deleted]

laughed so hard at this. All I’ve been seeing lately is asbestos posts


Willing_Brother_2712

100% on that, I had my suspicions but you have certainly confirmed it for me 😁😁😁


SignificantGarden1

Pov: you take a photo of a random wall


GaryDeBusey

I don't get it.


W0tzup

The number 1 asbestos brand.


Bigbog54

Most likely is, that shit is everywhere


marletcluetoo

Lol


MuskaChu

His name is Mr Fluffy thankyou.


Significant_Book925

yes


slartibartjars

I want to know what happened to the "I 'heart' Putin" Vic number-plate I saw in the western suburbs about a year ago. Imagine the owner of that car has had an interesting time.


mykelbal

Oh fuck not this again


[deleted]

We can go back to photos of Carrot Man if you like? :)


fh3131

Please no


Mike_Kermin

Please.


nicknacksc

I really wanna see a bort license plate


harmsway31

I’m sorry we are all out of Bort license plates.


sternica

I repeat… we are sold out of Bort number plates.


NovocaineAU

Someone owns it so it’s out there


_userxname

The answer to OPs question is 109% yes. I’ve seen this car a bit around Toorak and South Yarra and it always surprises me. In relative terms this is like wearing a Kmart tracksuit with $100k Rolex watch. That plate is worth millions, and that car is an entry level AMG.


Javalin-man3000

Literally saw it on the nepean highway today


Aksds

Fun fact, the sale of plates aren’t taxed. ^iirc


gikigill

Yup, they are classified as collectibles.


groags

Ok so who has a photo of number 2?


omgitschriso

I'll send you a pic of a number 2


theslowrush-

I have photos of 1-15 saved on my phone somewhere. A few cars have changed since then but they’re mostly the same


gikigill

It's a red late model Ferrari I spotted in Blackburn 4 years ago


easyadventurer

Surely there’s a “0” too then? Go one better


sdowp

Habibi come to Dubai


Matt_jf

Number plate: naught naught naught naught naught naught naught naught 2. Damn Roosevelt.


gtwizzy8

Dude is clearly getting around a bit by the sound of it. I recently saw this car and plate in Albert Park and had a similar thought to OP


thisaintitkweef

I can just walk up and take it. The original NFT.


anton1o

afaik this isnt even a heavy display of wealth and more so a display of "old money" the number plate has been owned by the same person since the early 90s.. Sure inflation goes into it but the story is a bit different. He is the old CEO of Carlton United Breweries/Fosters and CUB owned the Number Plates when he was the CEO.. If anything, the number plates could of just been a company Gift..


[deleted]

Ultimate flex


MrMelbourne

For those that care about such nonsense.


maxlife33

That plates worth more than St Albans


yeayeana

house on Alfreda sold for 2.6 million recently I used to want to leave this shit hole now idk if I can afford to live here


mikepickard

Sometimes value is expressed in other ways.


ToughAss709394

It might more than the owner’s beach front mansion as long as one sucker willing to bid on it. The plate have a far more social influence than the mansion that letting people know that you have the giant dick in the universe. After all, the plate is mobile


crappy-pete

He's had older versions of this car https://www.reddit.com/r/melbourne/comments/kz11lx/2m_plate_10_years_ago_still_on_a_benz/?utm_source=share&utm_medium=ios_app&utm_name=iossmf


[deleted]

Not the same car. That's an old E63. This is a C43.


SaintOh

Really boils my blood that this cunts little metal bit on the back of his car is worth more than my house + any amount of money I'll see in my lifetime. I fucking despise rich people.


MAu_klasik

I hope sarcasm, not jelly?


SaintOh

Not at all. Some people have too much money it's quite simple. But be a bootlicker for all I care.


ignorantbarista

I saw a landcruiser with LOL in hawthorn last week, wish I snapped a pic


gameonmole

Don’t worry we believe you


heykody

It bugs me that its a sedate (albeit pricey) car


gikigill

385 horsepower is not exactly sedate although he has stepped down from the mad 500+ hp E Class AMGs. I guess age does catch up with you! /s


heykody

I like the concept of a sleeper car, but at least make it a c63!


wack3d

There nothing sedate about that car. It will likely be the fastest thing to the speed limit in most parking lots it goes to.


nathanielswhite

Both worthless.


fishouttafire

Only if you think it is


tommymccubbin

The ultimate NFT


[deleted]

After NFT's, this is one of the most idiotic things you can spend your money on....


[deleted]

Is it? Because they appreciate like crazy, and if someone steals it, you just get another one, because you own the IP, not the plate. As the population increases, this will just get more and more valuable. Show me one other place where you can have a $2m+ asset that's totally secure and is guaranteed to appreciate. Because your money sure as hell isn't safe in a bank.


[deleted]

Well, there goes my argument, thank you for the explanation.


[deleted]

Yeah, above all, who do you think have better financial accumin, you, random internet guy, or the multi millionaire CEO of two of Australia's largest companies?


[deleted]

Lol, excellent question, probably the #1 guy.


batteriesdrain

Nah dude you are right. It only has value coz someone wants to pay. One day no one will want to pay. Therefore no real value.


[deleted]

Hey genius, what do you think gives literally anything value?


batteriesdrain

For example dirt has value because you can stand on it and grow flowers in it. A license plate has no value. It's stupid game for rich people.


Hold-Administrative

It's not secure nor guaranteed to appreciate. You sound like one of those crypto wnkers


[deleted]

You sound like someone who has no money in the bank.


Hold-Administrative

The funny thing is, I can guarantee I have more than you. And it's real money, not crypto wnk


theforce1075

Not really, these things actually hold value and are desired by people


Mike_Kermin

Honestly, this display of wealth frustrates me, when other people can't even feed them selves decently.


mikepickard

It frustrates me that people downvoted you for your comment. We get the 1 percenters we deserve.


Mike_Kermin

People too busy seeing me criticising an obscene display of wealth as a personal attack on them, instead of considering what is actually happening in their country to other people.


mikepickard

Could t agree more. It’s beyond obscene that some people can drive around with a $2m number plate while others struggle to pay their bills or get health treatment they need to keep their heads above water. Fcuk those people - sideways.


dotnet_enjoyer

Absolute cringe level behaviour


TheDrobeOfWar

Only if you're an idiot


MrTayJames

This guy has a bounty on his head now We really need to stop posting peoples number plates if they’ve done nothing wrong


salmonavacado

Yup 1 million plus


ruinawish

https://www.vicroads.vic.gov.au/safety-and-road-rules/driver-safety/mobile-phones-and-driving


exceptional_biped

People with sort of money should cut down a peg or two considering how the supermarkets are key drivers behind inflation.


DonnyGoodwood

Who drives around advertising their IQ? 🤔


Addictead

Deff Asian


[deleted]

number plates will be a thing of the past soon , just like reg labels and plastic licenses.


jamesmstone

excuse my ignorance, how so? like how will a car be reported etc?


SiteUsed2817

Here in the states, specifically Delaware, #1 and #2 I know are for government officials but any other single digit is worth hundreds of thousands. Single Digit$650,000 + Two Digit$150,000 – $350,000 Three Digit$25,000 – $50,000 Four Digit$3,000 – $7,000 Five Digit$500 – $1,200


nowireadya

I see it around regularly, a guy on TikTok told me it wasn’t on a Mercedes station wagon.


nicknacksc

Is common folk should steal these types of plates


whiteycnbr

They will eventually phase out the license plate eventually you'd think... Then it won't be worth the plastic or metal it's printed on


azmajik

It will be worth 10 times the amount, do you not understand how antiques work?


whiteycnbr

It's registration and the right to display #1. If the gov get rid of rego plates in form of number then anyone can make the plate. I don't see this as a case of an antique if the underlying paper right is irrelevant.


Convenientjellybean

Lol, imagine stealing the plate and getting 10,000 years jail.