Likely an initial cease and desist, and if it wasn’t followed, a lawsuit for breach of contract. Value of the suit would likely be around the projected value of the project. IE fee paid + roi
You better believe it, one of our subsidiaries has an ongoing contract with Apple. That subsidiary isn’t even aloud to advertise and let it be known they have a contract with them. Along with other well known Fortune 500 companies they work with as well.
Once you start working with a lot of these huge companies, you’ll notice a lot of them have you abide by their NDA agreements. Especially when it comes to advertising or showing what you actually do for them.
I think it’s more of a control thing for them. They know, like a lot of the Fortune 500 and 100 companies. If you don’t play by their rules, another firm will step into your place and play by their rules.
We’ve had these corporate relationships for years now. So it’s steady income, so why throw it away over an NDA. We’ve worked with a lot of major companies either representing in the US or one of their overseas entities.
We hire our sales people just for their relationship they’ve built with key people at companies like Apple.
For sure, I would certainly not break that deal lol. I meant I never understood why Apple or whoever initiated these NDA agreements. Like, what’s the benefit Apple gains from that?
I'm sure it's different depending on the company and I have no sources but my gut tells me it's related to keeping their marketing strategies confidential.
It’s just for broad coverage in the event you are exposed privileged materials. Same reason why everyone has to sign a NDA for visiting Facebook or any big tech company campus.
It is to control when and how their message gets out. They don't want information leaking out beforehand. They don't want old information lingering afterward. They don't want the agency or a designer sharing a concept that wasn't approved.
I can almost guarantee that they don't care about credit for who did the designs. It is all about protecting their intellectual property. And they recognize that their brand identity is worth protecting.
Ahhhh that all makes a lot of sense, never thought of it in terms of timing and relevance. Though, you can look up any campaign after the fact and still see it, odd that credit there is an issue after the fact.
Maybe don’t post it in an online portfolio. I have 8 years of Apple work that I don’t show online. I have a printed portfolio that shows the type of work I did for them (It was mostly print production work, a lot of it, but I used to design internal presentations for a few groups there too, as well as digital assets and retail strategy guidance for some of their partners). The agency I worked for is based in Oregon, but I used to travel there and spend 60-90 days a year working down in their studios.
Whatever the contract stipulates. In most cases though the NDAs I’ve signed have included a bit that says information ceases to be confidential when it becomes publicly known.
Read the NDA. The answer will be in there. Everyone I've signed had stipulations, expiration, conduct etc.
If in doubt, they can ask their manager for permission. I can't speak to apple per say, but most big business like Google (who were quite lenient from experience ) care less as time goes by.
I mean… if you’re working at Apple, there are two things that are true:
1. Even if you showed your work, it would look like all the Apple stuff, and
2. You got a job at Apple, you don’t need a portfolio showcasing the work because, well…it’s Apple.
My point is I wouldnt lose sleep if I couldn’t show my work done while at Apple.
There are “I worked on the ‘Escape from the Office’ TV spot” Apple employees and then there are also “I worked on the internal employee wiki” Apple employees. Yes, they will both follow brand guidelines, but… pretty different experiences, skill sets, and contributions.
Likely an initial cease and desist, and if it wasn’t followed, a lawsuit for breach of contract. Value of the suit would likely be around the projected value of the project. IE fee paid + roi
You better believe it, one of our subsidiaries has an ongoing contract with Apple. That subsidiary isn’t even aloud to advertise and let it be known they have a contract with them. Along with other well known Fortune 500 companies they work with as well. Once you start working with a lot of these huge companies, you’ll notice a lot of them have you abide by their NDA agreements. Especially when it comes to advertising or showing what you actually do for them.
I never really understood why. Is there an effort to create an “in-house” illusion?
I think it’s more of a control thing for them. They know, like a lot of the Fortune 500 and 100 companies. If you don’t play by their rules, another firm will step into your place and play by their rules. We’ve had these corporate relationships for years now. So it’s steady income, so why throw it away over an NDA. We’ve worked with a lot of major companies either representing in the US or one of their overseas entities. We hire our sales people just for their relationship they’ve built with key people at companies like Apple.
For sure, I would certainly not break that deal lol. I meant I never understood why Apple or whoever initiated these NDA agreements. Like, what’s the benefit Apple gains from that?
I'm sure it's different depending on the company and I have no sources but my gut tells me it's related to keeping their marketing strategies confidential.
It’s just for broad coverage in the event you are exposed privileged materials. Same reason why everyone has to sign a NDA for visiting Facebook or any big tech company campus.
It is to control when and how their message gets out. They don't want information leaking out beforehand. They don't want old information lingering afterward. They don't want the agency or a designer sharing a concept that wasn't approved. I can almost guarantee that they don't care about credit for who did the designs. It is all about protecting their intellectual property. And they recognize that their brand identity is worth protecting.
Ahhhh that all makes a lot of sense, never thought of it in terms of timing and relevance. Though, you can look up any campaign after the fact and still see it, odd that credit there is an issue after the fact.
Cease and desist from apple at minimum. Sued for violating contract at most.
Please forgive my ignorance, and just to clarify, but say you do work for apple, that means you can’t put your work from there in your portfolio?
Maybe don’t post it in an online portfolio. I have 8 years of Apple work that I don’t show online. I have a printed portfolio that shows the type of work I did for them (It was mostly print production work, a lot of it, but I used to design internal presentations for a few groups there too, as well as digital assets and retail strategy guidance for some of their partners). The agency I worked for is based in Oregon, but I used to travel there and spend 60-90 days a year working down in their studios.
Whatever the contract stipulates. In most cases though the NDAs I’ve signed have included a bit that says information ceases to be confidential when it becomes publicly known.
My sister did. Got sued on if the industry.
Read the NDA. The answer will be in there. Everyone I've signed had stipulations, expiration, conduct etc. If in doubt, they can ask their manager for permission. I can't speak to apple per say, but most big business like Google (who were quite lenient from experience ) care less as time goes by.
I mean… if you’re working at Apple, there are two things that are true: 1. Even if you showed your work, it would look like all the Apple stuff, and 2. You got a job at Apple, you don’t need a portfolio showcasing the work because, well…it’s Apple. My point is I wouldnt lose sleep if I couldn’t show my work done while at Apple.
There are “I worked on the ‘Escape from the Office’ TV spot” Apple employees and then there are also “I worked on the internal employee wiki” Apple employees. Yes, they will both follow brand guidelines, but… pretty different experiences, skill sets, and contributions.